This book provides a complete, comprehensive and authentic text on micro and macro aspects of managerial economics. Through regular revisions it has kept itself up-to-date and in line with the requirements of the times during the three decades of its existence. Due to increasing application of economic theories, concepts and tools of economic analysis, and various universities and institutes modifying their curricula, the book has been revised again. Some new chapters, some new sections, sub-sections, and additional explanatory matters have been added to this edition, so that even the students with insufficient knowledge of basic economics are able to fully understand and appreciate the more complex topics in managerial economics. Readers will find the usefulness of the book vastly enhanced now.About the AuthorDr D N Dwivedi retired as Reader in Economics, Ramjas College, University of Delhi. He is presently Professor of Economics at Maharaja Agrasen Institute of Management Studies. He has imparted lectures to postgraduate and graduate students of Economics for over three decades now. He has published more than fifty papers on various economic issues of the country in reputed national and international journals and contributed to renowned periodicals. He has worked as an economics consultant abroad and was awarded Senior Fellowship by the ICSSR, Delhi. He has authored several other textbooks including Principles of Economics, Macroeconomic Theory, Macroeconomics: Theory and Policy and International Economics and is the editor of Readings in Indian Public Finance. Dr Dwivedi is visiting faculty in several other management institutes of Delhi.Table of Contents
- Part-I: Introduction:
- EUR Nature and Scope of Managerial Economics
- EUR Objectives of Business Firms
- EUR Some Fundamental Concepts Used in Business Decisions
- EUR Basic Tools of Economic Analysis and Optimization Techniques
- EUR Method of Estimating a Function
- EUR Regression Technique
- EUR Part-II: Analysis of Demand and Demand Forecasting:
- EUR Basics of the Market System and Market Equilibrium
- EUR Analysis of Consumer Demand
- EUR Analysis of Market Demand and Demand Elasticities
- EUR Demand Forecasting.
- EUR Part-III: Production and Cost analysis:
- EUR Theory of Production
- EUR Theory of Cost and Break-Even Analysis
- EUR Linear Programming.
- EUR Part-IV: Market Structure, Pricing Theory and Practices:
- EUR Market Structure and Pricing Decisions
- EUR Alternative Theories of the Firm
- EUR Pricing Strategies and Practices.
- EUR Part-V: Capital Budgeting and Investment Decisions:
- EUR Capital Budgeting and Investment Under Certainty
- EUR Investment Decisions Under Risk and Uncertainty.
- EUR Part-VI: Macroeconomic Aspects:
- EUR Macroeconomics: Meaning, Nature and Scope
- EUR Circular Flow Model of the Economy
- EUR National Income
- EUR Theory of National Income Determination
- EUR Income Determination with Government and Foreign Trade
- EUR Modern Theories of Economic Growth
- EUR Business Cycles and Stabilization
- EUR Inflation.
- EUR Part-VII: International Economic Linkages:
- EUR Changing Business Environment
- EUR Theory of International Trade
- EUR Foreign Trade Policy: Free Trade vs. Trade Control
- EUR Determination of Foreign Exchange Rate
- EUR Balance of Payments
- EUR International Monetary System.
- EUR Part-VIII: Government and the Private Business: Government EUR „ s Role in the Economy
- EUR Fiscal Policy: Taxation and Private Business
- EUR Monetary Policy
- EUR Industrial Policy of India
- EUR Some Economic Legislations
- EUR Social Responsibility of Private Business
- EUR Index.



